TL;DR
What did Nicole Kirk Photography use ChatGPT for?
Instead of describing their work with the same words as every other photographer, a wedding photographer had ChatGPT find repeated themes in their reviews and used them for their website, emails and booth signs. They say the next wedding show felt so much better: the messaging was clearer, conversations were better, and the booth spoke about how couples actually feel working with them.
What they did
They copied their Google reviews into ChatGPT and asked it to look for repeated themes and patterns, such as clients saying they felt relaxed or guided and prepared. At one wedding show their booth looked nice but said nothing about what made them different, so they took those review themes and asked AI for signage wording and conversation starters. They also turn rough notes from a wedding day into blog post drafts and ask it to make client emails clearer and kinder.
How it went
They say the next wedding show felt so much better: the messaging was clearer, conversations were better, and the booth spoke about how couples actually feel working with them.
Worth knowing
- AI gives a starting point, not a finished post. They recommend removing private client details before pasting anything in.
- Price check: ChatGPT: free plan; Go: US$8/month (checked Nov 1, 2026).
Paying for ChatGPT? See cheaper ChatGPT alternatives.
Try it yourself
Paste this into a chatbot, then add your own details underneath.
Here are my customer reviews: [paste reviews, with names removed]. Find the 5 themes that come up most often, with a short quote from the reviews for each. Then turn the top 3 themes into: a one-line tagline, three short sign headlines for a [event booth / website homepage], and three conversation starters I can use with people who stop by. Use my clients' words, not generic marketing words like timeless or luxury.
Original post
See Nicole Kirk Photography's original post on YouTube → (Jun 12, 2026)
Sources
- Nicole Kirk Photography on YouTube, Jun 12, 2026 — the original post
- ChatGPT pricing — checked Nov 1, 2026