Email agency owner builds on-brand campaign emails in Claude Design

What they did

In Claude Design (web only, paid plans) they create a design system per brand: company blurb, website link, brand guidelines, a Figma file of the site, fonts, logos and lifestyle photos, then answer Claude's follow-up about anything missing. For each email they pick that design system, attach a markdown file of their email rules (spacing, structure, sections, sub-headline length), and write a short brief, for example an educational email about every ingredient in the product. Claude asks about the hero angle, call to action, offer and audience, and they ask for a couple of variants.

How it went

They say that with the right context, reference material and feedback it produces professional-level emails "in literally 10 minutes or less", which their designers then adjust.

Worth knowing

• Claude Design needs a paid Claude plan and, at the time, was web only. It doesn't generate or extend custom images, so photo work like extended backgrounds still needs a designer or another tool. The video includes a sponsor read for an unrelated email platform.
• Price check: Claude: free plan; Pro: US$20/month, or US$17/month on a yearly plan (US$200/year) (checked Nov 1, 2026); Figma: free plan; Professional (Full seat): US$20/month, or US$16/month on a yearly plan (US$192/year) (checked Oct 26, 2026).

Paying for Claude? See cheaper Claude alternatives.

Try it yourself

Paste this into a chatbot, then add your own details underneath.

Create an educational e-commerce email for [brand]. Follow the branding closely in the design system, and follow the attached email-rules file for structure. The email is about [topic, such as every ingredient and its benefit]. Ask me about the hero angle, call to action, offer and audience before you design, then give me two variants and three subject lines.

Original post

See Max Sturtevant's original post on YouTube → (May 5, 2026)